The premise of The power of moments is that some episodes of our lives have more power than others: we remember them for a long time, we become more aware of ourselves or we are able to reach unexpected objectives.
Chip and Dan Heath try in this book to define the best recipe to build meaningful events for other people (e.g. employees, students, clients,..) by analyzing four main characteristics: elevation (from normal), insight, pride and connection (with other people).
Every chapter contain some examples and a final case that summarizes all the key elements presented in the book, useful to explain also how to apply the theory to real life situations.
I found more interesting the first two chapters, and on the long run the book did bore me a little; however I think it is an interesting book because it provides useful hints to build successful experiences for people.
Thanks to the publisher for providing me the copy necessary to write this review.
* The Power of Moments by Chip & Dan Heath ★★★☆☆1/2
*I read this book in english